How to Post a Long Video on Instagram and Why Cats Love Watching Them

How to Post a Long Video on Instagram and Why Cats Love Watching Them

Instagram has evolved from a simple photo-sharing app to a versatile platform that supports various types of content, including long videos. Whether you’re a content creator, a business owner, or just someone who loves sharing moments, knowing how to post a long video on Instagram can significantly enhance your social media presence. In this article, we’ll explore the steps to upload long videos, tips for optimizing them, and why cats seem to have an inexplicable fascination with watching them.

Understanding Instagram’s Video Length Limits

Before diving into the process, it’s essential to understand Instagram’s video length limits. Initially, Instagram only allowed videos up to 15 seconds. However, over time, the platform has expanded its capabilities:

  • Instagram Feed: Videos can be up to 60 seconds long.
  • Instagram Stories: Each story segment can be up to 15 seconds, but you can post multiple segments to create a longer narrative.
  • IGTV (Instagram TV): Videos can be up to 10 minutes long for most users, and up to 60 minutes for verified accounts or those with a large following.
  • Instagram Reels: Videos can be up to 60 seconds long.

For the purpose of this article, we’ll focus on posting long videos on IGTV, as it allows for the most extended content.

Step-by-Step Guide to Posting a Long Video on Instagram

Step 1: Prepare Your Video

Before uploading, ensure your video meets Instagram’s requirements:

  • Aspect Ratio: IGTV videos should be in a vertical format with an aspect ratio of 9:16. However, horizontal videos with a 16:9 aspect ratio are also supported.
  • Resolution: Aim for a resolution of at least 720p for optimal quality.
  • File Size: The maximum file size for IGTV videos is 650MB for videos up to 10 minutes and 3.6GB for videos up to 60 minutes.
  • File Format: Instagram supports MP4 and MOV file formats.

Step 2: Open Instagram and Navigate to IGTV

  1. Open the Instagram App: Launch the Instagram app on your smartphone.
  2. Access IGTV: Tap on the IGTV icon located at the top right corner of the screen. If you don’t see it, you can also access IGTV by swiping left from your feed.

Step 3: Upload Your Video

  1. Tap the Upload Icon: In the IGTV section, tap on the “+” icon or the “Upload” button.
  2. Select Your Video: Choose the video you want to upload from your phone’s gallery.
  3. Add a Cover Photo: Instagram will prompt you to select a cover photo for your video. You can choose a frame from the video or upload a custom image.
  4. Add a Title and Description: Write a compelling title and description for your video. This is crucial for attracting viewers and making your content discoverable.
  5. Choose Visibility Settings: Decide whether you want your video to be public or visible only to your followers.
  6. Post a Preview to Your Feed: You have the option to post a 1-minute preview of your video to your Instagram feed. This can help drive traffic to your IGTV video.

Step 4: Share and Promote Your Video

Once your video is uploaded, it’s time to share and promote it:

  • Share on Your Feed: Post the preview to your Instagram feed to reach a broader audience.
  • Use Hashtags: Include relevant hashtags in your description to increase discoverability.
  • Engage with Viewers: Respond to comments and engage with your audience to build a community around your content.

Tips for Optimizing Long Videos on Instagram

1. Create Engaging Content

The key to success on Instagram is creating content that resonates with your audience. Whether it’s a tutorial, a vlog, or a behind-the-scenes look, make sure your video is engaging from start to finish.

2. Use Captions

Many users watch videos without sound, especially on mobile devices. Adding captions can make your content more accessible and keep viewers engaged.

3. Leverage Thumbnails

A compelling thumbnail can significantly impact whether someone clicks on your video. Choose an image that accurately represents your content and grabs attention.

4. Promote Across Platforms

Don’t limit your promotion to Instagram. Share your video on other social media platforms, your website, or even through email newsletters to reach a wider audience.

5. Analyze Performance

Use Instagram Insights to track how your video is performing. Pay attention to metrics like views, likes, comments, and shares to understand what works and what doesn’t.

Why Cats Love Watching Long Videos on Instagram

While it might seem unrelated, there’s a curious phenomenon where cats appear to be captivated by long videos on Instagram. Here are a few theories:

  • Visual Stimulation: Cats are naturally drawn to movement. The dynamic visuals in long videos can be highly stimulating for them.
  • Auditory Appeal: The sounds in videos, whether it’s music, voices, or ambient noise, can intrigue cats and hold their attention.
  • Curiosity: Cats are curious creatures. The variety of content in long videos—ranging from nature scenes to other animals—can pique their interest.
  • Companionship: Some cats may enjoy watching videos as a form of companionship, especially if they spend a lot of time alone.

Q1: Can I post a video longer than 60 seconds on Instagram Feed?

A1: No, the maximum length for videos on Instagram Feed is 60 seconds. For longer videos, you should use IGTV.

Q2: How can I edit my video before uploading it to Instagram?

A2: You can use video editing apps like iMovie, Adobe Premiere Rush, or InShot to trim, add effects, and adjust the aspect ratio before uploading.

Q3: Why is my IGTV video not uploading?

A3: Ensure your video meets Instagram’s requirements for file size, format, and resolution. Also, check your internet connection, as a weak connection can cause upload issues.

Q4: Can I schedule IGTV videos?

A4: As of now, Instagram does not offer a native scheduling feature for IGTV videos. However, you can use third-party tools like Later or Hootsuite to schedule posts.

Q5: How can I increase the visibility of my IGTV videos?

A5: Use relevant hashtags, post previews to your feed, engage with your audience, and promote your videos across other social media platforms to increase visibility.

By following these steps and tips, you can effectively post long videos on Instagram and maximize their impact. Whether you’re sharing a tutorial, a vlog, or just a fun moment, Instagram offers a powerful platform to connect with your audience. And who knows, maybe your cat will become your biggest fan!